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Reduce cost by retraining
agents to service live chat

Starbucks Corporation is an American coffee company and coffeehouse chain. Starbucks was founded in Seattle, Washington in 1971. As of early 2019, the company operates over 30,000 locations worldwide.

X3

Live chat agents were scales up 3 times to match the natural demand of chat support

10%
Phone volume
reduction

$1M
Expected
Annual Savings

Live Chat Training

X3
Live Chat  
FTE increase

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Starbucks | Live Chat

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