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L’Oréal China, spotlight on a success story

L’Oréal, the world’s largest cosmetic company, entered China’s market in 1997. More urban, more connected, less traditional: China is evolving incredibly fast and is going through a deep transformation in terms of consumer behavior. L’Oréal provides Chinese consumers with tailor-made products that meet their unique needs.

Brandon Hall 2019

Brandon Hall 2019

Best Mobile Solution

Stevie Awards 2019

Stevie Awards 2019

Best Mobile Solution

5K+
active learners

90%
Learner app activations

Social Learning

Internal and external learning resources constantly added based on community needs

600+
User-generated
learning moments

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L’Oréal China | Spark

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